FOR IMMEDIATE RELEASE
March 21, 2025
Editors Note: Photo(s) Attached Suggested Caption: PPPC attends the Keystone Pork Expo
2025 Keystone Pork Expo
The 2025 Penn Ag Expo, held on Tuesday, March 18, brought together over 645 industry professionals, producers, and experts for a day of learning, networking, and innovation in the agricultural industry. The PA Pork Producers Council hosted the Keystone Pork Expo sessions.
Dr. Melissa Billing from Boehringer Ingelheim kicked off the keynote sessions with valuable insights into animal health advancements. Dr. Meghann Pierdon from Penn Vet followed with a comprehensive update on GIS and swine health, highlighting the latest data and trends shaping the industry. Dr. Billings and Dr. Pierdon both discussed the new PRRS task force that has been put together by the National Pork Board. Courtney Gray, Executive Director of the Pennsylvania Pork Producers Council, shared updates on the council’s ongoing initiatives, emphasizing efforts to support consumer education.
Rick Smith from the National Pork Board introduced an exciting new consumer campaign set to launch in early May. This initiative aims to connect younger generations with the diverse flavors profiles that pork has to offer. Over the past 18 months the National Pork Board has worked to categorize consumers into 7 segments to better understand their buying habits as they prepare for the launch. Stephanie Carlson from the National Pork Producers Council closed the morning session with an overview of the industry’s recent challenges and successes, as well as insights into working with the new administration in Washington, D.C. Carlson noted that recently, they had a large win when Secretary Rollins made the New Swine Inspection System (NSIS) permanent.
In the afternoon, Dr. Meghann Pierdon led a Pork Quality Assurance (PQA) training session, offering producers the opportunity to renew their certifications and stay up to date with best practices in pork production.
Throughout the day, attendees had the chance to explore the trade show, where they engaged with industry partners, networked with fellow producers, and discovered the latest advancements in pork production and management.
“The Keystone Pork Expo continues to serve as a vital event for Pennsylvania’s pork producers, providing them with the tools, education, and connections needed to succeed in today’s evolving industry,” said Courtney Gray. “We’re grateful for the support of our speakers, exhibitors, and attendees who make this event a success each year.”
To learn more about the PA Pork Producers Council visit www.whypapork.com or follow along on social media @whypapork.
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The Pennsylvania Pork Producers Council (PPPC) administers the Pork Checkoff on behalf of the state’s nearly 3,000 pig farmers. PPPC acts as a steward for Pork Checkoff funds at the state level and is charged with executing specific programs in the areas of promotion, research and education. No funds may be used for lobbying or to influence government policy. Checkoff-funded promotions are designed to increase domestic pork sales through consumer, retail and food service outreach. Additionally, Checkoff-funded research is administered in all areas of pork production, processing and human nutrition to develop a higher quality, more profitable and innovative product in the competitive meat protein market.
